How AI is Changing PR for Beauty and Well-being Brands
Public relations is evolving fast. Artificial intelligence (AI) is reshaping how brands connect with their audiences. For beauty and well-being brands, this change offers new ways to boost visibility and build trust. I want to share how AI is transforming PR and what it means for brands aiming to stand out in the UK market. AI tools are no longer just a tech trend. They are practical helpers that improve how PR teams work. From crafting messages to tracking media coverage, AI
